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Resources
For customer marketers and product marketers
Content ROI
A guide to measuring results and proving your value
Download
For marketing managers
Marketing Manager's Toolkit
How to turn every web page into a sales and lead generation machine
Download
For universities and colleges
Get with the Program
How to produce better program pages for university and college websites
Download
What do you need to say?
Web Content Discovery Guide
This guide will help you uncover your key messages, one question at a time
Download
Is your content any good?
Web Content Evaluation Checklist
This checklist will help you determine whether your content is clear, compelling and concise
Download
