Posts Tagged "copywriting"

Shareable Content: 4 Powerful Copywriting Tactics to Create It

Nov 13 2018

What does it take to create shareable content—content that really entices and inspires users to read, engage and share with their inner…

Web Content Writing vs. Copywriting: What’s the Difference and How It Matters to Your Business

Jul 10 2018

It’s not uncommon for people to think that web content writing and copywriting are the same thing. But this just isn’t the…

How Health Literate is Your Health Organization’s Website?

Jul 11 2017

60% of adults and 88% of seniors in Canada are not health literate, according to the Public Health Agency of Canada. These…

Writing Content for Mobile—A Word of Advice

Nov 08 2016

According to Smart Insights, 51% of people are using mobile for viewing content as opposed to desktop. This means you could be…

What’s the Point

Jan 12 2016

Or more specifically, what’s the purpose? So much of the web content we see on a daily basis is fluffy and unhelpful.…

How to Write Better Links

Dec 08 2015

As web users, we are task-oriented and want to accomplish our tasks quickly. Deciding which link to click on requires us to…